MailChimp Email Marketing Masterclass for eCommerce , Grow your Website Sales using Mailchimp Automations, Email Design, Audiences, Campaigns on Shopify & WooCommerce.
What you”ll learn:
-
Set up and authenticate your own branded email sending domain
-
Maximising email deliverability and avoiding Spam folder
-
Create popular email automations to drive repeat purchases
-
Email writing and design best practice
-
Key email metrics and reporting
-
Email segmenting and tagging
-
Creating and organising your MailChimp audience
- Using third party integrations including Shopify
Course Description
Send email marketing campaigns using MailChimp – the world’s leading email marketing platform and a great opportunity for entrepreneurs.
Use MailChimp to promote your business and boost your income. You don’t need any prior knowledge of email marketing or technical skills – if you can use a web browser, you are good to go!
This course is by Trevor Ginn, a successful online retailing entrepreneur who runs an online business that sells over $4 million/year. Trevor Ginn has over ten years of experience selling online. The course covers:
- Maximising email deliverability
- Use and authenticate your own domain for email marketing
- Implement popular email automation
- Email content and design best practice
- Reporting and metrics
- Third-party integrations including Shopify
Each section has a written course summary, and once purchased, this course is available to students forever.
Course content and overview
This course is for you if you are a email marketing newbie or an experienced advertiser looking to improve your sales. You will learn about how to use MailChimp from start to finish. The course comprises over 8 detailed sections, each tackling an aspect of the MailChimp platform. At the end of the course, you will be able to:
- Collect emails and build your list
- Segment your listing using tags
- Create email marketing campaigns using MailChimp
- Create emails which drive traffic and convert
- Integrate your MailChimp with Shopify
- Use analytics to understand your performance
This course distils the instructor’s enormous experience in online advertising and eCommerce 20+ digestible lessons. He is always happy to answer email questions and loves hearing from students.
Who this course is for:
- This course is suitable people who are new to email marketing and MailChimp, but will also be of interest to existing users who are looking to improve their sales.
- This course includes downloadable guides which are a great reference for sellers of all abilities.
