Consultative Selling: A Complete Guide to Value-Based Sales. How Customer Needs Analysis and Pain Point Identification are your gateway to becoming a Customer-Centric salesperson.
Course Description
The role of the salesperson has changed dramatically.
Today’s buyers are more informed than ever, conducting extensive research before engaging with sales representatives. This shift has rendered traditional sales tactics, focused on pitching features and benefits, ineffective.
Instead, buyers are seeking trusted advisors who can understand their unique needs and provide valuable solutions. To succeed in this new era of sales, it’s essential to adopt a consultative approach.
In this course, you’ll learn how to:
- Build rapport: Establish strong connections with buyers by actively listening and demonstrating empathy.
- Understand buyer needs: Conduct effective needs assessments to identify pain points and uncover hidden opportunities.
- Provide value: Offer expert advice, insights, and solutions that address your buyers’ specific challenges.
- Build trust: Establish yourself as a reliable and knowledgeable resource.
Did you know that 80% of buyers say they’re more likely to purchase from a salesperson who understands their needs? By mastering the art of consultative selling, you can significantly increase your sales success.
Moreover, a study by the Sales Management Association found that companies with well-trained sales teams experience an average 10% increase in sales revenue. Investing in your sales skills can have a direct impact on your earning potential and career advancement.
Don’t just sell products; be a trusted advisor. Enroll in this course today and learn how to build lasting relationships, close more deals, and accelerate your career.
Who this course is for:
- Sales professionals using the same sales pitch for all potential clients
- Sales professionals frequently losing business to competitors
- Salespeople wanting to have a differentiated sales approach to clients, one based on Value
